Ethics meets Aesthetics

Ethics meets Aesthetics

WE ARE NOT SUSTAINABLE. WE ARE ETHICALLY KIND.

We do not use fur, wool, silk, feathers, or leather. We believe in a timeless elegance and beauty that causes no suffering. Our accessories are made with kindness: toward animals, toward the planet, and toward ourselves.
Our approach is holistic, where each choice is evaluated for its environmental and social impact. Because for us, making fashion also means making a difference.
With innovation and compassion, we prove that fashion can exist without being harmful. Our products forsake fur, wool, silk, feathers, and leather, embodying luxury and style without detrimental effects. We are committed to kindness towards animals, our planet, and ourselves.
Our approach is holistic, considering the environmental and social impact of every decision we make.
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Miomojo is a brand based in Bergamo, Italy. We are a Benefit Company and a B Corp , dedicated to creating the bags of the future — today.
Our story is one of passion, compassion, and determination to break the status quo, hack the fashion system, and become the most responsible version of ourselves.
With every choice, we contribute to making the industry better.

It’s a story of commitment and creativity, made up of millions of small steps toward a more conscious and loving future.
A continuous search for new ways to create beauty, turning it into a lifestyle.

At Miomojo, we believe in a fashion — and a world — where ethics meets aesthetics.
Our dedication to craftsmanship is at the heart of every creation: an authentic expression of Italian excellence.
Every bag is a testament to superior quality, crafted with care and expertise in Italy’s most renowned luxury production regions.

We combine the richness of artisanal tradition with innovation to create pieces that embody the highest standards of Made in Italy and define a new concept of luxury: a conscious, positive luxury.
A luxury for the soul, because every product is beautiful inside and out.

Our commitment goes beyond aesthetics: we embrace sustainable practices that respect our heritage while looking toward the future with determination.
Thus, our creations are not only elegant and durable, but also made ethically and responsibly — setting new standards for contemporary fashion.

WE ARE ITALIAN

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The Bags that save lives

The Bags that save lives

WE ARE AN ACTIVIST BRAND

We act driven by our values.
Activism is a vital part of our DNA, the driving force behind every decision we make. That’s why our vision goes far beyond fashion.

We promote, volunteer, raise awareness, contribute, and donate.
We donate 10% of our sales to support the world’s most reliable and impactful organizations dedicated to animal welfare and environmental protection.

Through these collaborations, we support active projects in various areas of the planet, helping animals in need and defending ecosystems.

Miomojo is more than just a brand: it’s a movement toward a kinder future.
Because today, more than ever, kindness is what the world needs most.
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SEA SHEPHERD

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FOUR PAWS INTERNATIONAL

PETA

PETA

AAF

ANIMALSASIA

SAVE_THE_DOGS

Save the dogs

CAPRA

Capra libera tutti

MFA

Mercy for animals

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ANIMAL EQUALITY

AWARDS AND MILESTONE

As we reflect on our journey, we take pride in the milestones we’ve achieved and the awards that recognize our commitment to sustainability, innovation, and ethical craftsmanship. Each recognition fuels our motivation to push boundaries and continue making a positive impact—one bag, one initiative, one breakthrough at a time. But our greatest achievement is the continuous progress we’ve made: from pioneering next-gen materials to redefining conscious design, from becoming a Certified B Corporation to setting new standards in responsible fashion. These accolades and milestones serve as a reminder of our mission and inspire us to keep striving for excellence.

Together, let’s celebrate how far we’ve come—and look ahead to everything we’ll accomplish next.
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FORBES 100 RESPONSIBILITY

Being included among Forbes Italy's Top 100 Responsibility Leaders 2024 confirms Miomojo's ongoing commitment to driving Positive Change within the fashion industry.
This recognition follows our inclusion among the 100 Sustainability Champions in 2023 and highlights our unwavering dedication to ethics, sustainability, and compassion.

For Miomojo, responsibility means: collaborating for real impact, redefining design, embracing zero-waste principles, and leading innovation in materials to create cruelty-free, planet-conscious products.
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FORBES 100 SUSTAINABILITY CHAMPIONS

In 2023, Miomojo was named one of Forbes Italy's 100 Sustainability Champions.
This award celebrates companies that excel in integrating sustainability into their core operations, supported by strong ESG (Environmental, Social, and Governance) standards.

Each company, including ours, was evaluated with an ESG score by Altis – Graduate School of Business and Society at Università Cattolica del Sacro Cuore and RepRisk.
This recognition reinforces our mission to contribute to a more just and sustainable world.
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ZORDAN SUSTAINABILITY AWARD

The Zordan Sustainability Award 2022 celebrates future-proof companies and acknowledges our commitment to building sustainable business models.

This award highlights organizations tackling environmental and social challenges through innovative solutions.
Our ongoing efforts to reduce greenhouse gas emissions have allowed us to make a tangible contribution to creating a greener, more responsible future.
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PETA VEGAN FASHION AWARD

Miomojo received the PETA Vegan Fashion Award for Best Vegan Bag in 2021, recognizing us as a pioneering brand in promoting animal-friendly practices.

Part of the PETA Fashion Awards, this honor celebrates fashion industry leaders making meaningful strides in eliminating animal-derived materials.
For Miomojo, sustainability and animal respect are priorities at every stage of our work.


Miomojo. Designed Kind

Miomojo. Designed Kind

COLLABORATIONS THAT CREATE VALUE

We believe that authentic collaborations are a driving force for real change.
That’s why we build synergies with organizations that share our values, coming from diverse sectors but united by the same vision: to create a positive impact.

We collaborate with NGOs dedicated to animal and environmental protection, with the world of sports, with projects focused on second-hand and circular economy, and with excellence in various areas of business and hospitality.

Together, we show that the union of ethics and aesthetics can — and must — go beyond fashion, transforming into a new vision of the world.
A new way of living, in harmony with everything around us: respecting, protecting, and nurturing it.
Because if we protect nature, it will save us.
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Miomojo x UDINESE Calcio

Two Italian sustainability leaders join forces to shape a more responsible future.
Udinese Calcio, a trailblazer in sustainable sports, and Miomojo, a pioneer in innovative, cruelty-free materials, proudly announce a unique collaboration. Together, they will launch a line of cutting-edge accessories made with next-generation materials—a shared commitment to protecting our planet.

Discover more about our vision and the exclusive collection that marks a meaningful step toward a more sustainable future.
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Miomojo x HUMANA People to People 

Did you know that every second, a truckload of clothing ends up in a landfill? Yes—every second. Miomojo is committed to building a different kind of fashion system and has partnered with Humana People to People Italia to make a difference by fighting overproduction and reducing the environmental impact of fashion.

For years, this non-profit organization has been creating social and environmental value through the collection and resale of second-hand clothing.

Together, we donate our unsold items from past seasons to support positive change. But that’s not all—proceeds help fund critical projects for nature conservation, a fundamental step toward a more sustainable and conscious future.
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Miomojo x Sea Shepherd

The latest non-profit organization to join our circle of meaningful partnerships is Sea Shepherd. We’re proud to collaborate with these extraordinary guardians of the sea—an organization that stands as one of the most powerful forces in the protection of our oceans.

Our partnership with Sea Shepherd is rooted in a shared mission: to support global environmental and animal protection efforts. Sea Shepherd reminds us every day that if the oceans die, we die.

That’s why we are proud to stand by their side—taking real action to safeguard our planet and all those who inhabit it.
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Miomojo x OXFAM

Oxfam is a global movement dedicated to ending the injustice of poverty by addressing the inequalities that perpetuate it. 

We are honored to collaborate with them by donating thousands of pieces from our previous collections. 

Funds raised from the sale of this stock in their shops across the UK and Ireland aim to support crucial initiatives focused on gender justice and environmental sustainability.