Responsibility & Impact | Miomojo Responsible Luxury
Discover Miomojo’s responsible approach to fashion: circular design, transparent impact, certified B Corp commitment and Made in Italy excellence.
Ethics meets Aesthetics
Ethics meets Aesthetics
RESPONSIBILITY PAGE
B CORP: THE LUXURY OF MAKING A DIFFERENCE
B Corporations operate within a rigorous framework that places people, communities, and the planet at the core of business decisions. Their distinguishing quality lies in accountability: commitments are assessed, verified, and translated into measurable outcomes across governance, labour, community, and environment.
With fewer than 8,000 certified companies worldwide, B Corp certification represents a rare and demanding standard — one that expands the definition of success to include ethical governance, long-term resilience, and positive systemic impact. This model supports a different way of building companies: transparent by design, oriented toward durability, and capable of generating value that extends beyond the product itself.
For Miomojo, B Corp certification informs the way we design, the way we operate, and the way we evaluate progress over time, providing a clear structure through which responsibility becomes part of everyday practice.
OUR IMPACT, IN BLACK AND WHITE
Responsible resource management and the careful reduction of impact on animals, people, and the planet guide our daily operations.
Our scope extends across the full lifecycle of our creations — from design and sourcing to use and end of life — ensuring that responsibility is embedded at every stage.
The 2024 Impact Report documents concrete progress and measurable actions across all areas of our work. Four guiding pillars structure this approach: product innovation, active engagement with our supply chain, strategic partnerships, and education as a tool for community development.
A comprehensive framework that aligns intention, execution, and accountability.
CIRCULARITY: GIVING NEW LIFE, CREATING NEW VALUE
Every second, a truckload of clothing enters landfill: a reality that calls for a different way of designing, producing, and valuing fashion.
Our approach to circularity focuses on regeneration and renewal, extending the life of products and preventing materials from becoming waste. Moving beyond the linear logic of “make, use, discard” requires systemic change, informed design choices, and collaboration across the value chain.
Within this framework, unsold items are reintegrated through donation programmes with Oxfam and, starting in 2025, HUMANA People to People. The resulting funds support initiatives centred on women’s education, economic inclusion, and assistance for survivors of gender-based violence.
A circular model that reduces waste, preserves value, and allows products to continue their journey with purpose.
RADICAL TRANSPARENCY
Transparency underpins every decision we make. Progress, for us, is built through measurement, accountability, and continuous refinement.
For this reason, each product undergoes a full Life Cycle Assessment (LCA), tracing its impact from raw materials to finished creation.
Our long-term objective is a system where resources circulate with intention and efficiency, inspired by cradle-to-cradle principles that minimise waste and extend value. We collaborate exclusively with partners who share a rigorous approach to responsibility, traceability, and circular supply chains.
IMPACT YOU CAN FEEL
Impact gains meaning when it becomes legible.
We track key indicators such as water consumption, greenhouse gas emissions, eutrophication*, and fossil resource use, benchmarking results against industry standards. To make this information accessible, data is translated into tangible equivalents — litres of water saved, kilometres avoided, energy reduced.
A way of turning measurement into understanding, and understanding into informed progress.
*Eutrophication: Accumulation of phosphates and nitrates released by the use of pesticides, fertilisers, detergents and other chemicals in an ecosystem. The increase in their concentration in water bodies leads to algae proliferation, altering the ecosystem and reducing its biodiversity.
ZERO-WASTE PACKAGING
Our approach to packaging begins with reduction, using only what is necessary, and designing it to last. Where packaging is required, materials are selected for their circular potential: recycled, recyclable, and reusable solutions aligned with responsible design principles.
We currently use FSC-certified recycled cardboard and biodegradable alternatives derived from organic corn starch, while developing reusable e-commerce packaging made from recycled PET and PP.
The objective is clear: packaging that protects without excess, and design that carries responsibility as naturally as form.
