Miomojo and Udinese Calcio, two Italian excellences redefining sustainability in fashion and sports, join forces in a collaboration driven by a concrete commitment to the Planet.
THE FUTURE IN A BAG
Together, Miomojo and Udinese Calcio present a new line of sports accessories designed for the Udinese Calcio team, crafted from one of the most innovative Next-Gen materials, derived from olive oil industry waste. This exclusive collection offers a highly sustainable and cruelty-free alternative to market standards. These high-quality accessories, entirely made in Italy, represent a revolutionary approach that reduces environmental impact and promotes a more conscious lifestyle.
The production process utilizes waste from the olive oil industry, typically discarded, combined with synthetic components to ensure maximum durability. The finished material, applied to a robust cotton fabric and thermally treated, gains exceptional weather resistance and longevity.
FASHION AND SPORTS: TOGETHER
FOR A NEW PARADIGM
OF RESPECT AND KINDNESS
Fashion and sports unite in this collaboration to promote sustainable aesthetics, functional innovation, and a strong commitment to the Planet. By embracing values such as teamwork, authenticity, and responsibility, this synergy proves that two seemingly distant worlds can share a common vision and build a better future.
"We are demonstrating that fashion and sports can unite under the banner of sustainability and innovation," says Claudia Pievani, CEO and founder of Miomojo. "This partnership goes beyond business—it is a commitment to respecting the Planet and all its inhabitants."
Magda Pozzo adds: "We believe in the synergy between football and fashion to enhance sustainability. With Miomojo, we create highly sustainable, cruelty-free accessories, strengthening our commitment and raising awareness among players and staff about this environmental challenge."
With this unique and exclusive collection, Miomojo and Udinese Calcio confirm their status as sustainability pioneers, proving that innovation and excellence can coexist within a more ethical and responsible development model.
