A NEW LANGUAGE OF LUXURY
A milestone that marks a turning point in the dialogue between fashion and global culture. Miomojo joins PETA US at the 2025 Emmys® Giving Suite, bringing with it a new language of luxury: conscious, bold, and strikingly contemporary.
We will be present backstage during Emmys rehearsal days, Sept. 12-13, and the live telecast on Sept. 14, 2025 – accessible only to the stars – exclusively as the only handbag accessories brand.
Emmy presenters, nominees, and winners will have the chance to receive a Miomojo creation. Among those invited are nominees like Cate Blanchett, Michelle Williams, Pedro Pascal, Jeremy Allen White, and many other cultural icons who inspire millions around the world.
WEAR COMPASSION, NOT CRUELTY
PETA is the world’s leading animal rights organization. On a global scale, it challenges the most systemic forms of cruelty: in laboratories, the food industry, fashion, and entertainment.
Our collaboration is rooted in shared values: a belief that aesthetic excellence and ethical responsibility can — and must — go hand in hand. Standing alongside PETA at this milestone moment means affirming that even in the realm of luxury, we can be pioneers of a culture that is respectful, intentional, and revolutionary in its gentleness.
THE ACCESSORIES CHOSEN BY THE STARS
Every piece is the result of Italian savoir-faire and an ongoing quest for innovation, crafted from the most advanced Next-Gen bio-based materials, entirely animal-free and extraordinary in texture, beauty, and performance.
From apples to mycelium, from corn to grape waste, each material represents a tangible shift — proof that change is not only necessary, but possible. The accessories selected for the Emmys Giving Suite are now available in an exclusive, limited edition, identical to those received by the stars.
Wearing them means wearing your values. And choosing the future you wish to see.
